HOW GOOGLE HELPED OPEN THE DOOR: ABSOLUTELY AMAZING MEDIA BRINGS TV, RADIO AND DIRECT ACCESS TO CONSUMERS

HOUSTON — For years, major media companies controlled the path between content and consumers.

If you wanted television, you needed a cable company. If you wanted radio, you needed a traditional station. If you wanted national distribution, you often needed a large corporate partner standing between your product and the customer.

That model is changing.

And for Absolutely Amazing Media, one of the biggest pieces of that change has been the Google ecosystem.

Through Android distribution and Google Play access, independent media platforms now have a direct path to consumers carrying a phone, tablet, television device or compatible streaming hardware.

For Absolutely Amazing Media, that has helped turn two growing platforms — AbsolutelyAmazingTV.com and DinnerviewsRadio.com — into something much larger than individual websites.

It has helped create a connected media system.

FROM AN IDEA TO A CONSUMER PLATFORM

The vision behind Absolutely Amazing Media has always been bigger than simply launching another streaming service.

The goal was to create a place where consumers could find entertainment, music, television, movies, DJs, original programming, news, culture and independent voices without being locked into the traditional media model.

That vision produced two major pieces.

Absolutely Amazing TV became the visual entertainment side.

Dinnerviews Radio became the music and audio side.

Then came an important development:

Google Play.

Dinnerviews Radio's app successfully entered the Google Play ecosystem, putting the station directly in front of Android users and giving listeners another way to access programming beyond simply typing a website address.

That may sound like a small technical step.

It isn't.

For an independent media company, being accessible through one of the world's largest mobile ecosystems changes the conversation.

Suddenly, the consumer doesn't have to understand how the technology works.

They simply tap.

And listen.

GOOGLE DIDN'T CREATE THE MOVEMENT — IT HELPED MAKE ACCESS EASIER

Absolutely Amazing Media built the platforms.

Its DJs built the programming.

Its creators built the content.

Its audience created the momentum.

But technology companies such as Google have helped create the infrastructure that allows independent businesses to reach consumers in ways that were once available primarily to major corporations.

That distinction is important.

This is not about claiming that Google selected one independent company over another or personally endorsed every product carried on the platform.

It is about something arguably more powerful:

Access.

When an independent company can place its application inside the same ecosystem consumers already use every day, the gap between a small brand and a national brand gets a little smaller.

For Absolutely Amazing Media, that means someone can discover the company through a social-media post, visit DinnerviewsRadio.com, download the Android application and begin listening without ever walking into a traditional radio station's coverage area.

There is no geographic signal limit.

Houston can reach New York.

Michigan can hear Houston.

Germany can hear a DJ in America.

And an independent artist can potentially reach a listener on the other side of the world.

TWO EXPERIENCES. ONE GROWING MEDIA NETWORK.

The larger strategy becomes clearer when AbsolutelyAmazingTV.com and DinnerviewsRadio.com are viewed together.

One gives the consumer a television and entertainment experience.

The other delivers music, DJs, specialty programming and personality-driven radio.

Instead of forcing customers to jump between unrelated brands, Absolutely Amazing Media is building an ecosystem where each property can introduce consumers to the others.

A radio listener can discover the television platform.

A TV customer can discover the radio station.

A reader of The SouthSide Signal can discover both.

And a customer introduced through Absolutely Amazing Alkaline H2O or BottleConnect can be connected directly into that same network.

That's where this becomes more than entertainment.

It becomes infrastructure.

THE CONSUMER IS THE REAL WINNER

Technology is at its best when it removes friction.

Consumers don't care about servers, distribution agreements, app development or backend systems.

They care about one question:

“Can I get what I want easily?”

That is where Google's ecosystem becomes significant.

Android and Google Play have helped normalize a world where consumers expect nearly every service they use to be available from the device already in their hand.

For Absolutely Amazing Media, meeting the customer there is essential.

No complicated setup.

No hunting for a station frequency.

No requirement to live within a certain broadcasting radius.

Just access.

And once the consumer is inside the ecosystem, the company's larger vision begins to make sense.

Watch what you want.

Listen to what you want.

Discover new content.

Support independent creators and businesses.

And do it from devices consumers already own.

THE INDEPENDENT MEDIA REVOLUTION

There was a time when launching a television network required enormous infrastructure.

Launching a radio station required transmitters, spectrum and geographic reach.

Today, an entrepreneur with the right technology, content and distribution strategy can begin building something very different.

Absolutely Amazing Media is attempting to take full advantage of that shift.

And platforms like Google Play are part of what makes that possible.

The opportunity is no longer limited to the companies that own the biggest towers.

The opportunity increasingly belongs to the companies that can produce compelling content, earn attention and make access simple.

That's the movement.

And Absolutely Amazing Media believes it is just getting started.

ABSOLUTELY AMAZING TV

📺 AbsolutelyAmazingTV.com

DINNERVIEWS RADIO

🎧 DinnerviewsRadio.com

THE SOUTHSIDE SIGNAL

📰 TheSouthSideSignal.com

READ. WATCH. LISTEN. STAY CONNECTED.

Powered by Absolutely Amazing Media